For anyone seeking a deep ash blonde shade with perfect white-hair coverage, this professional permanent hair colour in shade 7.11 from the INOA range comes in a 60ml tube, is ammonia-free and uses a 60% oil-based formula that respects hair and scalp integrity.
Key Features:
• Shade 7.11, a double-ash blonde that neutralises warm tones
• 100% grey coverage with high shine
• Ammonia-free with no pungent odour
• Oil-rich formula that is gentle on the scalp
Key Ingredients:
• 60% oil-based delivery technology
• A low dose of monoethanolamine in place of ammonia
How to Use: Mix with an equal amount of INOA developer, leave on the hair for about 35 minutes, then rinse.















